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The Big 12 Salesman is leaving. His final deal sold out college football | Opinion

Matt Hayes USA TODAY
Nov 2, 2026
Nov 2, 2026 Updated 16 hrs ago

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Oct 20, 2026; Kansas City, MO, USA; Big 12 commissioner Brett Yormark speaks during the Big 12 Media Days event at T-Mobile Center. Mandatory Credit: William Purnell-Imagn Images

William Purnell, IMAGN IMAGES vi

BYU quarterback Bear Bachmeier warms up prior to a Big 12 game against Iowa State on oct. 9 at LaVell Edwards Stadium in Provo, Utah.

Aaron Baker, Imagn Images

Houston quarterback Conner Weigman looks to pass during a Big 12 game against Utah at Rice-Eccles Stadium on Oct. 24 in Salt Lake City.

Rob Gray, Imagn Images

Texas Tech quarterback Will Hammond, center, greets wide receiver Kenny Johnson on the sideline during a Big 12 game against Cincinnati on Oct. 24 at Nippert Stadium in Cincinnati.

Aaron Doster, Imagn Images

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Matt Hayes USA TODAY

Would you look at that, The Salesman’s last move is walking out on his terms.

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The Big 12 Salesman is leaving. His final deal sold out college football | Opinion

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