Cans of beer and other alcoholic beverages were in high demand at Camp Randall Stadium concession stands and coolers when the 2024 season opened Aug. 30.
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Coolers contain rows of drinks for purchase before the Badgers football game against Western Michigan on Aug. 30, 2024. Vendors sold 29,150 alcoholic beverages at the night game.
Photos: Wisconsin falls to No. 4 Alabama in huge nonconference football game
Wisconsin wide receiver Will Pauling (6) is not able to haul in a late second quarter pass from quarterback Braedyn Locke. Pauling was defended by Alabama defensive back Malachi Moore (13), and defensive back DeVonta Smith (8). The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Injured Wisconsin quarterback Tyler Van Dyke (10) walks off the field after losing to Alabama. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Injured Wisconsin quarterback Tyler Van Dyke (10) walks off the field after the Badgers lost to Alabama. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin wide receiver Vinny Anthony II (8), center, walks off the field after losing to Alabama. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Alabama running back Richard Young (9) finds a hole in the Wisconsin defense during a fourth-quarter run. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin wide receiver Will Pauling (6) is tackled by Alabama defensive back Red Morgan (16) after a fourth-quarter catch. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Alabama running back Richard Young (9) gets injured during a fourth-quarter run. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Alabama running back Richard Young (9) breaks a run during the fourth quarter. Young was tackled by Wisconsin Badgers safety Austin Brown (9). The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin cornerback Ricardo Hallman (2) and safety Austin Brown (9) defend a pass intended for Alabama wide receiver Caleb Odom (18). The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Alabama quarterback Jalen Milroe (4) scores on a 3-yard run during the second quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin running back Darrion Dupree (13) is tackled by Alabama linebacker Cayden Jones (30) during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin running back Darrion Dupree (13) is tackled by Alabama linebacker Cayden Jones (30) during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin coach Luke Fickell reacts to Alabama scoring on a 37-yard pass play during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Alabama wide receiver Caleb Odom (18) catches a pass in front of Wisconsin cornerback Jonas Duclona (21) during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Alabama tight end Josh Cuevas (80) scores on a 37-yard touchdown receptions during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin quarterback Braedyn Locke (18) has his pass knocked down by Alabama defensive lineman Edric Hill (94) during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin cornerback Ricardo Hallman (2) and safety Austin Brown (9) defend a pass attempt to Alabama wide receiver Caleb Odom (18). The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Luke Fickell's record with the Badgers fell to to 9-7 after Saturday's 42-10 loss to Alabama at Camp Randall Stadium.
Alabama quarterback Jalen Milroe scores on a 3-yard run during the second quarter Saturday at Camp Randall Stadium.
Alabama wide receiver Germie Bernard (5) celebrates his 26-yard touchdown catch late in the second quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Alabama running back Jam Miller (26) scores on a 34-yard run during the third quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin safety Preston Zachman (14) returns to the sideline after Alabama running back Jam Miller (26) scored on a 34-yard run during the third quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin cornerback Jonas Duclona (21) defends against Alabama wide receiver Caleb Odom (18) during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin running back Darrion Dupree (13) is tackled by Alabama defensive back Bray Hubbard (18) during the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin coach Luke Fickell looks at the scoreboard during a break late in the fourth quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Alabama won 42-10. Photo Steve Apps for the State Journal.
Wisconsin quarterback Braedyn Locke (18) sets to throw during the second quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin quarterback Braedyn Locke (18) takes the snap during the second quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin wide receiver Will Pauling (6) breaks the tackle of Alabama linebacker Jihaad Campbell (11) during the second quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin running back Tawee Walker (3) is stuffed by Alabama defensive lineman Tim Smith (50) and defensive lineman LT Overton (22) during the second quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Alabama defensive back Keon Sabb (3) nearly intercepts a pass intended for Wisconsin wide receiver Bryson Green (9) during the first quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin quarterback Tyler Van Dyke (10) is tackled by Alabama linebacker Keanu Koht (19) after a 5-yard gain during the first quarter. Van Dyke was hurt on the play and did not return. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin quarterback Braedyn Locke (18) attempts a pass against Alabama during the first quarter. The Wisconsin Badgers hosted Alabama at Camp Randall Stadium, Saturday, September 14, 2024 in Madison, Wisconsin. Photo Steve Apps for the State Journal.
Wisconsin's Tawee Walker is stopped by Alabama's Tim Smith (50), Yhonzae Pierre (42) and Tim Keenan III (96) during the first half Saturday at Camp Randall Stadium.
Wisconsin's Tyler Van Dyke throws to Chez Mellusi against Alabama during the first half Saturday at Camp Randall.
Wisconsin's Tyler Van Dyke against Alabama during Saturday's game at Camp Randall.
Wisconsin's Will Pauling catches a pass in front of Alabama's Jihaad Campbell during Saturday's game at Camp Randall.
Alabama's Jalen Milroe runs for a touchdown against Wisconsin during Saturday's game at Camp Randall.
Alabama's Jalen Milroe runs for a touchdown past Wisconsin's Max Lofy during Saturday's game at Camp Randall.
Alabama's Jalen Milroe runs for a touchdown against Wisconsin during Saturday's game at Camp Randall.
Alabama's Ryan Williams catches a touchdown pass in front of Wisconsin's Preston Zachman during Saturday's game at Camp Randall.
Alabama's Jalen Milroe throws a touchdown pass against Wisconsin during Saturday's game at Camp Randall.
Wisconsin's Braedyn Locke throws a pass against Alabama during Saturday's game at Camp Randall.
Alabama's Keanu Koht stops Wisconsin's Tyler Van Dyke during Saturday's game at Camp Randall. Van Dyke was hurt on the play and did not return to the game.
Wisconsin's Chez Mellusi finds an opening against Alabama during Saturday's game at Camp Randall.
Wisconsin's Tyler Van Dyke holds his knee after being hit during Saturday's game at Camp Randall.
Wisconsin's Tyler Van Dyke is helped off the field during Saturday's game at Camp Randall.

