Len Mattioli, who became known in the 1970s for growing his late brother's small television, appliance and furniture store in Madison into American TV & Appliance, has sold his Crazy Lenny's Electric Bikes store and is finally calling it quits.
When this picture was taken in 1984, Len Mattioli was known as "Crazy TV Lenny." Mattioli made his own television and radio commercials for his American TV & Appliance stores that grew to 15 locations in the Midwest.
Steve Lindenau, left, has purchased Crazy Lenny's Electric Bikes from Len Mattioli, who opened the business in 2013. Lindenau, who grew up in Madison, has worked at the Odana Road store for the past two years and has a long career in the biking industry.
Len Mattioli, who became known in the 1970s for growing his late brother's small television, appliance and furniture store in Madison into American TV & Appliance, has sold his Crazy Lenny's Electric Bikes store and is finally calling it quits.
When this picture was taken in 1984, Len Mattioli was known as "Crazy TV Lenny." Mattioli made his own television and radio commercials for his American TV & Appliance stores that grew to 15 locations in the Midwest.
Steve Lindenau, left, has purchased Crazy Lenny's Electric Bikes from Len Mattioli, who opened the business in 2013. Lindenau, who grew up in Madison, has worked at the Odana Road store for the past two years and has a long career in the biking industry.
