Watch now: Ron Raccuia Pegula Sports and Entertainment Executive Vice President, talks about the Buffalo Bills and Highmark Blue Cross Blue Shield of Western New York new stadium rights naming deal.

Name: Watch now: Ron Raccuia Pegula Sports and Entertainment Executive Vice President, talks about the Buffalo Bills and Highmark Blue Cross Blue Shield of Western New York new stadium rights naming deal.
Uploaded: 2021-03-30T15:28:00-05:00
Description: Ron Raccuia Pegula Sports and Entertainment Executive Vice President, talks about the Buffalo Bills and Highmark Blue Cross Blue Shield of Western New York new stadium rights naming deal, and some of the results of having and affiliation with a local company.

John Hickey / Buffalo News
Mar 30, 2021
Mar 30, 2021 Updated Mar 18, 2026

Ron Raccuia Pegula Sports and Entertainment Executive Vice President, talks about the Buffalo Bills and Highmark Blue Cross Blue Shield of Western New York new stadium rights naming deal, and some of the results of having and affiliation with a local company.