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16 readers sound off on the NIL era of college sports
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16 readers sound off on the NIL era of college sports

  • Feb 18, 2026
  • Feb 18, 2026

Wisconsin State Journal readers have sent in many letters to the editor about the new era of college sports. You can join the conversations by sending your own letter to wsjopinion@madison.com.

(16) updates to this series since Feb 18, 2026

Professional sports teams should help cover NIL costs | Dennis Carlson

Professional sports teams should help cover NIL costs | Dennis Carlson

Because the "name, image and likeness" system has made college athletics into a minor league system for professional teams, I suggest that a compensation system to colleges should be established.

Streaming and big money are ruining college athletics | Thomas Gebhart

Streaming and big money are ruining college athletics | Thomas Gebhart

This is a small item considering all of the serious things going on in the world right now, but it’s one that bothers many sports fans.

Big money is destroying amateur college athletics | Ed Garvoille

Big money is destroying amateur college athletics | Ed Garvoille

The Dec. 9 State Journal article "Salaries revealed for administrative team" about the UW Athletic Department illuminated how much big-time college athletics has become a business. The student athletic side of the business is becoming increasingly less about amateur athletics and more like professional paid athletics with transfer rights, portals and player pay for use of their names, image and likeness.

NCAA has ruined Wisconsin football for fans | Warren C. Krueger

NCAA has ruined Wisconsin football for fans | Warren C. Krueger

My first recollection of attending Wisconsin football was when my father took me to see Minnesota's All-American quarterback Sandy Stephens play my beloved Badgers at Camp Randall in 1960.

Wisconsin's NIL payments need more transparency | Michael Herring

Wisconsin's NIL payments need more transparency | Michael Herring

College athletes, including those at UW-Madison, are now receiving compensation for "name, image and likeness" (NIL).

Chris McIntosh is best suited to lead UW athletic department | Patrick McBride

Chris McIntosh is best suited to lead UW athletic department | Patrick McBride

Calls to fire UW Athletic Director Chris McIntosh are shortsighted. As a former UW Athletic Board member — a voluntary position -- I saw firsthand how complex the athletic department is to manage. There is far more than football. It's a large department of all sports, academic programs, staff, development, facilities, campus relationships and much more.

Once-proud Wisconsin football program is now greatly diminished | Mark Quinn

Once-proud Wisconsin football program is now greatly diminished | Mark Quinn

The fans for football in Badgerland have turned away.

Wisconsin Badgers football team deserves our support | Robert L. Bellman

Wisconsin Badgers football team deserves our support | Robert L. Bellman

Why are we so down on our Wisconsin Badgers football team?

Wealthy coaches have no incentive to succeed | Loran Schulz

Wealthy coaches have no incentive to succeed | Loran Schulz

Kudos to last Thursday's letter to the editor "Don't blame Fickell for broken college system."

Paying athletes ruins loyalty to alma mater | Owen Hoitomt

Paying athletes ruins loyalty to alma mater | Owen Hoitomt

Money has dramatically changed the nature of big-time college football. Not only are the coaches paid in the millions of dollars, but athletes throughout the athletic department will receive a total of about $22 million plus name, image and likeness contracts.

College football NIL is worthy of Badgers fans’ boos | Kathryn Klement

College football NIL is worthy of Badgers fans’ boos | Kathryn Klement

I was at the Sept. 20 Badgers games against Maryland and did not boo. But I felt the same frustration that the “boo-ers” expressed.

UW can't compete with big money football programs | Dennis Lee

UW can't compete with big money football programs | Dennis Lee

In the recent NFL draft, Ohio State had 14 players selected while Oregon produced 10 and Michigan had seven.

Focus on money has taken the fun out of Badgers' game day | Shirlee and David Lendved

Focus on money has taken the fun out of Badgers' game day | Shirlee and David Lendved

After a great deal of soul-searching and after nearly 50 years as ticket holders, my husband and I have decided not to renew our season tickets for Badgers football.

University of Wisconsin can't compete with other schools in NIL era | Joseph Tripalin

University of Wisconsin can't compete with other schools in NIL era | Joseph Tripalin

The college football national championship recently concluded with Ohio State (oops, forgot the "The") winning the championship.

College athletics is no longer for amateur student athletes | Robert L. Bellman

College athletics is no longer for amateur student athletes | Robert L. Bellman

Whatever happened to amateur athletics? The short answer is that it no longer exists at the collegiate level.

Require transfer portal athletes to repay scholarships -- Michael Herring

Require transfer portal athletes to repay scholarships -- Michael Herring

If you have grown as tired as I have with the revolving door of college athletics caused by the creation of the transfer portal, I may have a solution.

As featured on

Send us your views

Send us your views

Send us your letter to the editor of 200 or fewer words to wsjopine@madison.com. You can also fill out this online form. Please include your full name, address and phone number for verification.

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